Noscroll launches an AI bot that reads X and the news so you don't have to scroll

Noscroll wants to replace doomscrolling with a personal AI assistant: the bot reads X, news sites, Reddit, Hacker News and Substack on its own, then sends the user short digests and urgent alerts by SMS. The service was launched by Nadav Hollander, former CTO of OpenSea. The subscription costs $9.99 a month. There is a free trial digest, a seven-day trial period, and the option to tailor topics to your own interests.

AI-processed from TechCrunch; edited by Hamidun News
Noscroll launches an AI bot that reads X and the news so you don't have to scroll
Source: TechCrunch. Collage: Hamidun News.
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Startup Noscroll offers a simple answer to the problem of endless doomscrolling: let AI read the internet, and let only the truly important signals reach the human. Instead of another hour on X, Reddit or a news feed, the user gets short digests, links to original sources and urgent notifications when something genuinely significant happens. The idea sounds almost deliberately utilitarian, but that is precisely where its value lies: it is not yet another interface for content, but an attempt to cut the time spent in contact with a noisy feed.

The project was launched by Nadav Hollander, former CTO of OpenSea. By his account, the idea grew out of personal experience: after leaving the company he spent a lot of time on X and noticed that the platform gives very fast access to information while regularly leaving an unpleasant aftertaste. Hollander compares this kind of information diet to fast food: it seems quick, vivid and filling, but afterwards you feel worse. Noscroll became an attempt to keep the speed of access to news and discussions without immersing yourself in the feed itself. The service launched publicly in late April 2026, just a few days before this article was published.

The service's mechanics are very straightforward. The user texts the bot by SMS, connects their X account and explains in plain language which topics they want to follow and which they don't care about. The agent then assembles a trial digest, which can be fine-tuned.

Under the hood, it uses several off-the-shelf AI models running on the company's own infrastructure, while the style of the responses and the filtering logic are further tuned with prompts. The service does not rely on X alone: it pulls data from news sites, blogs, Reddit, Hacker News, Substack, scientific publications and other sources that matter to a given user. If you want, you can even point the system to specific resources it must check.

The core idea is that Noscroll is not trying to build yet another feed. On the contrary, it removes the very habit of constantly refreshing the screen in search of something important. Instead of endless scrolling, the bot sends digests at a convenient frequency, from once a week to several times a day. These messages contain links and short AI summaries, so you can quickly grasp the gist and then decide whether to open the full piece. If truly important news breaks, the bot can send an urgent message right away.

The service also supports a conversational mode: you can ask follow-up questions about news you have already received, and add the agent to group chats and Telegram groups. The team promises support for other messengers in the future, not limited to SMS and Telegram.

For now the subscription costs $9.99 a month, but the service first offers a free trial digest and seven days to try it out. You can cancel at any time, and the team does not rule out a more flexible pricing model in the future. According to the developers, the system learns over time to better understand the user's interests and select signals more precisely.

And although the obvious use case is people in the tech industry who need to be online constantly for work, in practice the audience turned out to be noticeably broader. Users track niche anime industry news, restaurant openings in Kyoto, job listings, layoffs, local politics and other narrow topics that usually eat up too much attention. Hollander himself says the tool has proved especially useful for those who professionally need to keep a finger on the pulse but don't want to pay for it with scattered attention and fatigue. He says the service is already gaining users quickly and has begun to attract interest from investors.

More broadly, Noscroll shows how AI is starting to claim not only the role of author or search engine, but also that of an attention filter. It is an interesting shift: users are ready to delegate to a machine not just the reading of texts, but the very choice of what deserves their time. If the approach works, information overload may get a new interface: not a feed, but a personal agent that reads the internet for you. But the quality of that filtering becomes more important too: the less a person sees on their own, the more they depend on what the AI deems important.

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Zhemal Khamidun — CPO at Alpina Digital, product manager of AlpinaGPT. Building AI products since 2019. Hamidun News is a pet project that grew into a production aggregator with 6,000+ readers.
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