MAX messenger launched AI Hub: 10 models and 5,900 users in 54 days

The development team assembled a functional AI Hub directly in the MAX messenger in two months — a place where you can work with 10+ AI models in a single chat without switching between tabs.

In 54 Days to Production

Today in production there are already 5,903 users, about 300 DAU. These are not projected figures — real people, real activity. The entire stack is ready: client in the messenger, backend on servers, integrations with model providers, payment system. The path from idea to cash in the register took 54 days.

Key metrics:

• 5,903 active users
• ~300 daily active users (DAU)
• 10+ AI models under one interface
• 6 input formats (text, voice, photo, video, documents, and more)
• Premium subscription with auto-payments via YooKassa

All Models in One Chat

Instead of opening separate tabs for ChatGPT, Claude, Gemini, you write a message in MAX and select the desired model from the list. The interface remains a chat — users instantly understand what and how it works. Models are supported from OpenAI (GPT), Anthropic (Claude), Google (Gemini), local solutions. A user can choose a lightweight and fast model for simple questions or a powerful one for code analysis.

An interesting solution: you can compare answers from different models to one message without switching between applications.

Multimodality Enabled

Six input formats have been working from day one. Not just text: you send a voice message — it gets recognized and processed. You upload a photo or video — AI analyzes the content. A 50-page document — you can drop it and ask about details. This is critical for mobile, where typing is uncomfortable.

The team understood from the beginning: people are used to sending voice messages in messengers, sending photos, videos. These habits should work here too.

Payments Work, Quarter Begun

On May 5, 2026, launched a premium subscription via YooKassa with auto-payments. Technical side: payments go through, subscriptions activate, limits calculate correctly. At this stage, bugs usually surface — problems in payment gateway integration, issues with limit synchronization, renewal problems. The team handled it cleanly.

What This Means

The messenger stops being just a chat — it becomes a platform for working with AI. No app switching, no separate websites. All models, all tools — in one chat where you already live.

This could be the future trend: integrate AI where people already are — in Telegram, WhatsApp, Discord, internal corporate messengers.

*Meta is recognized as an extremist organization and is banned in the Russian Federation.