AI in product management: 97% use it, but metrics aren't moving
ProductSense and X5 surveyed 1220 product managers, Heads of Product and CPOs. 97% already use AI, and 72% say it saves them two or more hours a day. But the effect on product metrics is still weak: 77% see no noticeable change. For 2026, the focus is on AI skills, analytics and economics, while salary expectations keep rising.
AI-processed from Habr AI; edited by Hamidun News
A study by ProductSense and X5 points to a paradox: 97% of product managers already use AI in their work, yet the widespread adoption of these tools has not so far produced the expected growth in product metrics.
How many product managers already use AI?
According to the study, 1220 specialists took part in the survey, ranging from product managers to CPOs, and 97% of them already work with AI.
Why isn't AI adoption improving metrics?
The study found that although AI has become an everyday tool, its mass use has not yet turned into a mass improvement in product metrics.
Key Questions Answered
How many product managers already use AI?
According to the study, 1220 specialists took part in the survey, ranging from product managers to CPOs, and 97% of them already work with AI.
Why isn't AI adoption improving metrics?
The study found that although AI has become an everyday tool, its mass use has not yet turned into a mass improvement in product metrics.
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