AI search engine Perplexity hit with lawsuit over sharing data with advertisers
Perplexity faces a class action in the US over the alleged covert sharing of user data with advertising platforms. The complaint says third-party trackers may have had access to prompts, conversation history and identifying information, even when incognito mode was turned on. Google and Meta are also drawn in: according to the plaintiff, their tools were used inside the service. *Meta is designated an extremist organization and is banned in Russia.
AI-processed from 3DNews AI; edited by Hamidun News
AI search engine Perplexity faces a class action in the US: the startup is accused of secretly passing user data to advertising platforms without transparent consent.
*Meta is designated an extremist organization and is banned in Russia.
What data did Perplexity pass to advertising platforms?
Not only technical metadata, but also the actual chats with the chatbot, where people could have been discussing finances, law and other sensitive topics.
How exactly did Perplexity share the data?
Third-party advertising tools were built into the app and can collect data about user actions.
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Key Questions Answered
What data did Perplexity pass to advertising platforms?
Not only technical metadata, but also the actual chats with the chatbot, where people could have been discussing finances, law and other sensitive topics.
How exactly did Perplexity share the data?
Third-party advertising tools were built into the app and can collect data about user actions.
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