Siri 2.0: Apple Admits Defeat and Calls on Google for Help

Apple has launched a sweeping overhaul to avoid sleeping through the AI revolution for good. The headlines: Siri will be split into two versions, a local one and a cloud one built on an LLM, with Google Gemini among the technologies powering the latter's "brain." At the same time, John Ternus, whom many tip as Cook's successor, is taking control of design. This is not just a software update. It is an attempt by Apple to save face in a world where ChatGPT has become the new standard. If Siri does not start talking like a human within the next year, fans may not forgive it.

AI-processed from Bloomberg Tech; edited by Hamidun News
Siri 2.0: Apple Admits Defeat and Calls on Google for Help
Source: Bloomberg Tech. Collage: Hamidun News.
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While the rest of the world debated when Apple would finally "wake up" in the neural-network race, Cupertino seems to have decided to tear down the old house and build something entirely different in its place. For a long time Siri was the awkward relative at the tech party: she is technically present, but everyone avoids asking her for anything complicated so as not to end up in a silly situation. Now Apple is officially acknowledging that the old methods are not enough. The company has launched a sweeping shake-up that will affect not only software but also the management structure that will shape the brand's future for decades.

The main piece of news, the one making Apple fans swallow nervously, is the split of Siri into two versions. We are used to Apple making a single product that "just works." But in the world of large language models (LLMs), "just working" is no longer possible because of the hard limits of mobile hardware. The first version of Siri will stay local: it will be fast, private, and able to set timers even in a remote forest with no internet. The second version will become the "smart friend" we have been waiting ten years for. And this is where it gets interesting: Apple, by all appearances, cannot manage on its own and is calling on Google for help.

The partnership with Google and the integration of Gemini send a powerful signal to the whole market. Apple is effectively signing its name to the admission that its own generative AI work does not yet match the leaders. For a company that has always prided itself on its "walled garden" and complete independence, this sounds like a quiet capitulation.

In practice, though, it is a pragmatic and even cynical move. Why spend billions of dollars chasing a departing train when you can license a ready-made solution while your own engineers finish secret projects deep in the labs? It buys Tim Cook time and helps him hold on to a loyal audience that has begun to look with interest toward Android and its built-in neural networks.

Alongside the software changes, Cupertino is swapping out its "generals." John Ternus, increasingly named as the most likely successor to Tim Cook as CEO, is now taking the design department under his wing as well. The appointment says a lot. Apple wants the design of future devices and their AI internals to be created in a single push. Where software used to be fitted to an elegant enclosure, future Macs and iPhones now appear set to be designed around large neural chips. Ternus is a hardware man, and his expanded role means Apple is betting on the physical embodiment of intelligence, not just on cloud services.

As for long-term plans, Apple is already preparing the ground for updated Macs that will arrive in 2026. This is not just another processor refresh with a couple of extra cores. It looks like we can expect a complete rethink of how a computer interacts with a person at all.

If Siri 2.0 really learns to control the operating system at a deep level, we may finally be rid of endless clicking and move to genuine voice control. The main question remains open, however: can Apple preserve its legendary mantra of 100% privacy while letting algorithms from Google into the holy of holies, the user's data?

The answer will determine whether Apple remains an industry icon or turns into just another supplier of enclosures for someone else's intelligence.

The bottom line: Apple is switching to emergency adaptation mode, sacrificing corporate pride for Google's technology. Can Siri 2.0 become something more than a wrapper for someone else's neural networks?

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Zhemal Khamidun — CPO at Alpina Digital, product manager of AlpinaGPT. Building AI products since 2019. Hamidun News is a pet project that grew into a production aggregator with 6,000+ readers.
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