Oracle Builds Gemini Into Fusion Applications and NetSuite — Shares Jump 8%
On July 31, 2026, Oracle announced an expanded partnership with Google Cloud: Google's Gemini model is being built into Oracle's Fusion Cloud Applications and NetSuite enterprise applications. Gemini will be available in Oracle AI Agent Studio, the environment for building AI agents for business. Notably, Google Cloud is a direct competitor to Oracle in the cloud segment. Investors welcomed the news: Oracle shares rose 8%.
AI-processed from TNW; edited by Hamidun News
On July 31, 2026, Oracle announced an expanded partnership with Google Cloud: Google's Gemini model is being built into Oracle's enterprise applications, Fusion Applications and NetSuite. The news looks paradoxical: Google Cloud is a direct competitor to Oracle Cloud Infrastructure in the enterprise cloud market. Investors reacted positively anyway — Oracle shares rose 8% the same day.
What changes for Oracle's enterprise customers
Gemini will be available in Oracle AI Agent Studio, an environment for building and deploying AI agents inside Fusion Cloud Applications. Fusion is Oracle's main enterprise platform: large companies use it for financial reporting, HR management, procurement, and supply chains. With Gemini built in, employees will be able to configure AI agents that automate tasks directly in their familiar work environment, without exporting data to external tools.
The expanded partnership also covers NetSuite, Oracle's cloud ERP system for small and mid-sized businesses. As a result, Gemini spans both of the company's key product lines: the enterprise segment through Fusion and the SMB segment through NetSuite.
Key facts:
- Announcement date — July 31, 2026
- Oracle share price gain on the day of the announcement — 8%
- Target platforms — Oracle Fusion Cloud Applications and NetSuite
- Gemini's entry point — Oracle AI Agent Studio
- Google Cloud and Oracle Cloud Infrastructure (OCI) are direct competitors in the enterprise cloud segment
Why Oracle is integrating a competitor's AI
Choosing Gemini, a model from a rival company, is an unusual but pragmatic move. OCI competes with Google Cloud, Amazon Web Services, and Microsoft Azure for enterprise customers' budgets. Oracle's decision to open its applications to Gemini does not weaken that infrastructure competition; it separates it from the question of applied AI.
"Oracle is expanding its partnership with
Google Cloud to integrate Gemini capabilities into our enterprise applications," the company said in an official statement dated July 31, 2026.
The logic of the deal is simple: enterprise customers want the best available AI right now, and Oracle chose to meet that demand through a partnership rather than wait to develop its own models. The deal is just as valuable for Google: Fusion and NetSuite are used by thousands of companies worldwide, and each one is a potential Gemini user. That matters for Google in its fight against Microsoft Copilot, which is deeply embedded in the Microsoft 365 and Dynamics 365 ecosystem.
"Cross-cloud" alliances between nominal competitors are becoming the norm: tech giants cooperate where it creates value for customers and compete on everything else.
What this means
Building Gemini into Oracle Fusion and NetSuite brings generative AI directly into the ERP core of the enterprise, where daily decisions on finance, HR, and logistics are made. It marks a shift from experimenting with AI in isolated tools to native agentic automation inside the system of record. Oracle's 8% share gain on the day of the announcement suggests the market considers this bet justified. For SAP, Microsoft Dynamics, and other players in the enterprise ERP market, it is a signal: partnering with strong AI labs is becoming a competitive requirement, not a differentiator.
Frequently asked questions
Why is Oracle using a competitor's AI — Google's?
Oracle chose Gemini to give enterprise customers immediate access to powerful AI capabilities without developing comparable models itself. The infrastructure competition between OCI and Google Cloud continues: the partnership covers only the application layer.
What is Oracle AI Agent Studio?
Oracle AI Agent Studio is an environment for building AI agents inside Fusion Cloud Applications. It lets companies build and deploy automation agents for financial operations, procurement, HR, and other processes directly within the enterprise ERP platform.
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