Six Search Engines Instead of Google: How to Choose an Alternative
Google is embedding AI Overview, and more and more people are looking for alternatives. TechCrunch has selected six search engines worth trying instead of Google. Let's compare Perplexity, DuckDuckGo, Kagi, and others.
AI-processed from TechCrunch; edited by Hamidun News
Google is embedding AI Overview, the interface is changing — and not everyone likes it. Users are looking for alternatives that work straightforwardly and honestly.
Why Google Is No Longer Google
AI Overview is a synthetic result that Google displays at the top of search results. The idea sounds attractive, but there are serious drawbacks: traffic drain from source articles (media and blogs lose clicks), sometimes incorrect answers (AI hallucinates facts), takes up space — you need to scroll to see regular links, and removes control over source selection.
Six Alternatives to Replace It
- DuckDuckGo — private search without tracking, functionally similar to classic Google
- Perplexity — honest AI search engine, always cites sources
- Kagi — paid ($10 per month), ad-free, full control over search results
- Mojeek — European with its own index, private
- Brave Search — open index from the Brave Browser team
- Bing — good old Bing, not yet overwhelmed by AI Overview the way Google is
How to Choose Your Search Engine
If you're looking for privacy — DuckDuckGo or Brave Search. If you want AI, but honest — Perplexity. If you're willing to pay for quality without ads — Kagi. Each option suits different use cases.
"Google was strong because it had your trust.
Now it's becoming its own thing," — a typical Reddit comment.
What This Means
Google's monopoly on search is cracking for the first time in 20 years. Not all the cracks are due to AI Overview, but this update is pushing users to experiment and shows: you can now compete not on features, but on honesty.
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