OpenAI launches Ads Manager for ChatGPT and a pay-per-click model for ads

OpenAI has begun expanding ChatGPT’s advertising model. The service now includes a beta Ads Manager for launching campaigns independently, a pay-per-click model, and more precise measurement tools. At the same time, the company stresses two principles: ads should not be mixed with conversations, and user privacy must remain protected. For the market, this signals that ChatGPT is becoming a full-fledged media platform.